MDSN Business Services

No lead left behind.

I'm Marisse Nator, an Executive Assistant and Sales Operations Strategist with 20+ years in sales and support. I keep your calendar, your CRM and your follow-ups moving.

Marisse Nator on a headset, working at her laptop
Reliable. Committed.Detail-oriented. Results driven.

How I work

From first call to next step.

This is the path every lead takes with me, and it's what I run every week in construction sales.

  1. Find

    Research prospects and run the outbound calls.

  2. Qualify

    Check each lead against what you actually want.

  3. Book

    Put qualified prospects on your calendar.

  4. Follow up

    Nurture leads and proposals with clear next steps.

  5. Report

    Track the numbers and flag where deals stall.

Services

Pick one lane or hand me all nine.

Each one comes from work I do day in, day out.

  • 1

    Calendar, email and schedule management

    Inbox, meetings and site visits kept in order.

  • 2

    Appointment setting

    Qualified prospects booked on your calendar.

  • 3

    Lead generation and research

    Prospect lists, cold calls and outreach.

  • 4

    Social media content and scheduling

    Posts planned and scheduled ahead of time.

  • 5

    Data entry and file organization

    Clean records you can actually find.

  • 6

    CRM management

    Pipelines, follow-ups and automations in GHL, Monday and more.

  • 7

    General admin support

    Invoices, change orders and the daily to-do list.

  • 8

    Executive support

    A right hand for the CEO, from suppliers to client comms.

  • 9

    Sales operations strategy

    Scripts, sequences and reporting that show where deals stall.

Current work

Pure Build and Design

Executive Assistant and Sales Operations Strategist California design-build firm. October 2025 to present, part time.

GHL / Buildern / Monday

Executive assistant to the CEO

  • Manage the calendar, appointments and meeting schedules
  • Schedule Zoom meetings, site visits and client appointments
  • Prepare invoices and change orders, then update them in Monday
  • Coordinate with suppliers, clients and architects on projects for bidding

Sales and business development

  • Handle prospecting, outbound calls and client follow-ups
  • Qualify leads for ADUs, home renovations, additions and garage conversions
  • Set appointments and consultations with qualified prospects
  • Nurture clients who have received project proposals

Sales strategy and automation

  • Develop lead generation campaigns for design-build partnerships with architects
  • Design CRM workflows, pipelines and automation processes in GHL
  • Create nurture sequences, sales scripts, email templates and outreach campaigns
  • Work with the GHL tech lead to implement them, then recommend improvements

Reporting and performance

  • Track leads contacted, follow-ups completed and appointments booked in GHL
  • Monitor appointment-setting performance and lead conversion
  • Find gaps in the sales process and recommend fixes
  • Make sure every lead gets a timely follow-up and a clear next step

Starting up a construction business? I can set up your leads, follow-ups and calendar in one system from day one. Let's talk.

Track record

Twenty years, one headset.

20+years in sales and support
13roles across 12 industries
B2B + B2Cfrom C-suite calls to consumer lines
Englishand Filipino
EA and Sales Operations StrategistPure Build and Design, California
Sales AgentWeapon X Security, Inc., California
Compliance / Territory ManagerEkahau, Reston, VA
Lead VerifierBalboa Digital PH, Manila
Freelance Appointment SetterFarmers Insurance
Lead Generation SpecialistDemand Science, Philippines
Collection OfficerTSD Global Solutions, McKinley
Customer Support RepresentativeE-Performax, Philippines
Customer Support SpecialistConvergys, Manila
Sales AgentModern Imaging Solutions, Manila
Inbound Sales AgentVXI Contact Center
Technical Support AgentAdvanced Contact Solutions, Makati
Appointment SetterE-Pacific Global Contact Center, Pasig

Industries

Construction and design-build, security services, Wi-Fi software, insurance, debt relief, online education, B2B demand gen, satellite radio, e-commerce, pay TV, VoIP telecom, office supplies.

Toolkit

GoHighLevel, Buildern, Monday, HubSpot, Salesforce, Salesloft, Zendesk, Slack, Google Docs.

Let's work together!

Tell me what's piling up and I'll tell you where I'd start.

MDSN Business ServicesMarisse Nator / Manila, Philippines / Remote